Build Short-Term Retention Through Store Ops | F2P Academy - Retention (Part 3)
In Part 3 of our three-part series on retention in F2P games, we shift our focus back to short-term retention through the lens of store operations. Launch Managers Chenelle Bremont and Richard Duck explain how an actively maintained store presence can sustain your momentum after launch by giving players clear reasons to come back.
This session was recorded live as part of the Meta Horizon Start Program.
🎬 CHAPTERS
🛒 STORE OPS AND RETENTION
00:00 - Using Store Operations to Support Retention
💬 COMMUNITY INTERACTION
03:10 - Managing Reviews and Developer Posts
📣 SOCIAL REMINDERS AND PLANNING
05:55 - Communicating Updates and Future Plans
🌍 REAL-WORLD AND IN-GAME EVENTS
08:00 - Using Real-World Events to Drive Interest
📚 RESOURCES
➡️ Check out F2P Academy Part 1 - Acquisition: https://youtu.be/BVPo7iRNiv4
➡️ Check out F2P Academy Part 2 - Engagement: https://youtu.be/Jsq3lh5lfkM
➡️ Developers Blog: https://developers.meta.com/resources/blog/
➡️ Meta Quest Developer Hub: https://developers.meta.com/horizon/documentation/unity/ts-mqdh/
🔗 CONNECT WITH US
➡️ Sign up to get the latest news from Meta Horizon: https://developers.meta.com/horizon/newsletter
💡 LEARN ABOUT THE META HORIZON START PROGRAM
The Meta Horizon Start program provides intermediate and advanced developers with the resources, hands-on support, and expert guidance needed to accelerate their app development. Join a thriving community to get the tools and go-to-market guidance you need to successfully deploy and grow your app on Meta Horizon OS.
Apply to Start today: https://developers.meta.com/horizon/discover/programs/start
