🎥Community Building for Growth | Meta Horizon Go-To-Market
Meta Horizon Go-to-Market Academy is here to help you build thriving communities around your apps, games, and worlds. In this on-demand session, we partnered with **Infernozilla** (the indie-first agency that’s helped scale over 200 titles) to share proven strategies for turning players into superfans, setting up your Discord for scale, and running events that keep people engaged long after launch.
After watching, you’ll walk away with actionable insights on how to:
- Turn your players into superfans, using case studies from successful communities
- Set up Discord for scale with a clear server layout, the right roles, helpful bots, and solid safety tools
- Launch community programs with moderators, ambassadors, and testers
- Run events (like playtests, challenges, showcases, and Q&As) that help retain players
- Take your next step with confidence by knowing what to focus on
📚 Resources for this session:
In addition to the recording, you can download the Community Building Toolkit worksheets below. Each gives you a concrete way to put the takeaways from this session into practice right away:
📄 Ambassador & Community Program Guidelines → Build a structured program to empower superfans and creators.
📋 Discord Community Management Toolkit → Set up your server for scale with templates, automation, and bot guides.
👩💻 Moderator Onboarding Quick Guide → Train new mods fast on essential safety tools.
🔐 Server Moderation & Security Best Practices → Keep your community safe with Discord’s built-in protections.
🎉 Community Event Templates → Plan speedruns, Q&As, UGC contests, and tournaments with ready-to-use guides.
📝 Community Event Printables → Printable planners to organize live Q&As and tournaments step by step.
Combined, these resources ensure you’re leaving with the practical playbooks you need to launch and grow your community effectively!
