Launch Oculus app from third application or browser on smartphone

I want to reproduce the following process, but I couldn't find much information on the net.

1 - On smartphone, launch Oculus application by third app or webb app in browser by clicking a button
2 - The oculus app opens on the desired game page
3 - Launch the game on quest or GO using the button present in the oculus app game page

I know 3 is possible, but I cannot find any information on 1 and 2.
On native android app, I know it's possible to launch a third app using intent-filter, but I don't know if in Oculus app are present intents that allows this behaviour.

About 2, assuming 1 is feasible, I need to pass some parameters to open the desired game page. Is this possible?