App needs to be uninstalled, updating it doesn't work

Hey there, I've started work on an app that was partway through development and have found when I push updates through the meta developer hub devices updating from the old app need to do a clean install, otherwise they'll just show the three loading dots on a black screen. If anyone knows how to force a clean install (preferably without deleting the data files, only the app) or how to stop it from having this error at all, I'd love insights.

Thanks!