There's a big difference between "the build works" and "this is ready for customers." Nailing that last stretch right is what separates a smooth launch from a stressful one.
In this session, Meta Horizon Start Mentor Shane Nilsson breaks down the non-obvious work that goes into making a VR project truly launch-ready—from store page setup and trailer prep to ratings, compliance, QA readiness, and patch planning.
The goal: help teams avoid common launch-week mistakes and ship with confidence.
What to expect:
- Store page fundamentals—what your page needs to look like before you go live
- Trailers, screenshots, and positioning—how to present your project so it lands with customers
- Ratings and compliance—the stuff that's easy to overlook until it's a blocker
- QA and patch planning—how to make sure you're actually ready, not just "done"
- Common launch-week mistakes and how to avoid them before they happen
h.taylor
Updated 13 days ago