This past week we focused on refining our UI and end-environment for our platform. I will be posting updates later this week on this. It has really been about ensuring the artistic and technical quality of the interactions and functionality of the environment so that a user can review all the annotations she/he has made on an experience prior to submitting their feedback.
I'm really excited that we launched our website and are gearing up our marketing efforts to build our creator and tester community. I've been looking into how to best leverage campaigns like Thunderclap, Kickstarter/Indiegogo as well as exploring event activations, and obviously leveraging social media to get our beta-testers signed up. My hope is that I'll have my strategy complete by the end of the week (and potentially a new hire to help execute this as well) so that we can start populating the platform with content and reviewers by the September 30th deadline.