We have recently passed all VRCs for our game but have only been approved for "keys only" and not launch to customers.
The store folks have suggested we review these guidelines.
I can see there are some areas we might change to be more compliant but the guidelines are written as suggestions and "best practices" so it is difficult to know what changes we must make to get approved for the store.
How do we know what changes we should make to get approved?
You can see more about Life Hutch VR HERE. It is an immersive sci fi story based on the works of writer Harlan Ellison.
staff should have given you a reason you failed content review. look for the email they sent you. it will have more details. you can also send an email to submissions@oculus.com to ask any questions why it was denied for better info.