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Store submission / Download or Update app


Mrs, Mr,

We are a start-up developing VR apps for Oculus Go. One of our application is created for professionnal, so we would like to know if it possible to put an app on the Oculus store, and make it private, so only specific users can have access to it (i've read that you can via unique key but is there a way to download the app w/out serial key?). Also, are the generals reviews (technical and content) applying to private apps ? Even if the app will be free-to-use ? 

We only need the Oculus Store to download the app / update it from anywhere without having to retrieve the Oculus headset at the headquarter and sideload the app via adb.

Thank you really much for your answer.