I know some countries are different to others with different pricing... I can only speak for the UK prices but imo they are generally OK. if they are too pricey wait for the inevitable sales.
I dare say the developers struggling to make a living on VR products would beg to differ. Unlike monitor based games, VR titles have a FAR smaller pool of potential sales.
Price has been a point of contention since the VR HMD's first launch back in 2016. The prices really aren't that high compared to newly release PC and Console games. And many titles often go on Sale regularly.
If something costs too much, just wait longer. It will eventually hit a Summer or Winter sale.